简答题

第1题

Passage 1

To convince bottlers that the new products can match or exceed the sales of existing brands without heavy discounting or couponing, Coca-cola and PepsiCo will have to cut back on special promotion, then ply the bottlers with the (resulting) sales data. But their most useful tactic will be to offer the bottlers generous cooperative advertising deals on the new sodas, and extra money to promote the old ones. Bottlers may come in for a little arm-twisting as well. “It is often very subtle,” says an industry executive who prefers not to be named. “The Coca-cola representative will say ‘(That decision is not going to sit very well in Atlanta)’ or something like that.”

36、What is the implication of “resulting” here?

37、Whose decision is “that decision”?

38、Does “that decision” refer to something in line with Coca-cola’s top leaders’ decision or conflicting to theirs?

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第2题

Passage 2

Income Gap: In fulfilling those hopes, however, Korea faces some potentially disruptive problems. Some are social. For all the progress, (deep pockets) of poverty exist throughout the country. In Seoul, glistening high-rise apartment houses jostle with warrens of slum housing; in remote rural communities people are still eking out subsistence livings. As a result, conspicuous consumption by a nouveau riche elite has become a real source of friction. In contrast to Japan, which has managed to spread its postwar wealth relatively evenly, Korea is beset by a widening income gap between rich and poor.

39、What is the usually meaning of the expression “a deep pocket”?

40、What does “deep pockets” mean here?

41、The expression “deep pockets” is used here ironically, what does it indicate?

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