A.Consolidation.
B.Presentation.
C.Deduction.
D.Induction.
第1题
A.Consolidation.
B.Presentation.
C.Deduction.
D.Induction.
第2题
" There are fundamental public health problems, like dirty hands instead of a soap habit, that remain killers only because we can't figure out how to change people's habits, " said Dr. Curtis, the director of the Hygiene Center at the London School of Hygiene & Tropical Medicine. "We wanted to learn from private industry how to create new behaviors that happen automatically"
The companies that Dr. Curtis turned to—Procter & Gamble, Colgate-Palmolive and Unilever—had invested hundreds of millions of dollars finding the subtle cues in consumers' lives that corporations could use to introduce new routines.
If you look hard enough, you'll find that many of the products we use every day—chewing gums, skin moisturizers, disinfecting wipes, air fresheners, water purifiers, health snacks, teeth whiteners , fabric softeners, vitamins—are results of manufactured habits. A century ago, few people regularly brushed their teeth multiple times a day. Today, because of canny advertising and public health campaigns, many Americans habitually give their pearly whites a cavity-preventing scrub twice a day, often with Colgate, Crest or one of the other brands.
A few decades ago, many people didn't drink water outside of a meal. Then beverage companies started bottling the production of far-off springs, and now office workers unthinkingly sip bottled water all day long. Chewing gum, once bought primarily by adolescent boys, is now featured in commercials as a breath freshener and teeth cleanser for use after a meal. Skin moisturizers are advertised as part of morning beauty rituals, slipped in between hair brushing and putting on makeup.
" Our products succeed when they become part of daily or weekly patterns, " said Carol Berning, a consumer psychologist who recently retired from Procter & Gamble, the company that sold $76 billion of Tide, Crest and other products last year. " Creating positive habits is a huge part of improving our consumers' lives, and it's essential to making new products commercially viable. "
Through experiments and observation, social scientists like Dr. Berning have learned that there is power in tying certain behaviors to habitual cues through relentless advertising. As this new science of habit has emerged, controversies have erupted when the tactics have been used to sell questionable beauty creams or unhealthy foods.
According to Dr. Curtis, habits like hand washing with soap_________.
A.should be further cultivated
B.should be changed gradually
C.are deeply rooted in history
D.are basically private concerns
第3题
" There are fundamental public health problems, like dirty hands instead of a soap habit, that remain killers only because we can't figure out how to change people's habits, " said Dr. Curtis, the director of the Hygiene Center at the London School of Hygiene & Tropical Medicine. "We wanted to learn from private industry how to create new behaviors that happen automatically"
The companies that Dr. Curtis turned to—Procter & Gamble, Colgate-Palmolive and Unilever—had invested hundreds of millions of dollars finding the subtle cues in consumers' lives that corporations could use to introduce new routines.
If you look hard enough, you'll find that many of the products we use every day—chewing gums, skin moisturizers, disinfecting wipes, air fresheners, water purifiers, health snacks, teeth whiteners , fabric softeners, vitamins—are results of manufactured habits. A century ago, few people regularly brushed their teeth multiple times a day. Today, because of canny advertising and public health campaigns, many Americans habitually give their pearly whites a cavity-preventing scrub twice a day, often with Colgate, Crest or one of the other brands.
A few decades ago, many people didn't drink water outside of a meal. Then beverage companies started bottling the production of far-off springs, and now office workers unthinkingly sip bottled water all day long. Chewing gum, once bought primarily by adolescent boys, is now featured in commercials as a breath freshener and teeth cleanser for use after a meal. Skin moisturizers are advertised as part of morning beauty rituals, slipped in between hair brushing and putting on makeup.
" Our products succeed when they become part of daily or weekly patterns, " said Carol Berning, a consumer psychologist who recently retired from Procter & Gamble, the company that sold $76 billion of Tide, Crest and other products last year. " Creating positive habits is a huge part of improving our consumers' lives, and it's essential to making new products commercially viable. "
Through experiments and observation, social scientists like Dr. Berning have learned that there is power in tying certain behaviors to habitual cues through relentless advertising. As this new science of habit has emerged, controversies have erupted when the tactics have been used to sell questionable beauty creams or unhealthy foods.
According to Dr. Curtis, habits like hand washing with soap_________.
A.should be further cultivated
B.should be changed gradually
C.are deeply rooted in history
D.are basically private concerns
第4题
"There are fundamental public health problems, like dirty hands instead of a soap habit, that remain killers only because we can't figure out how to change people's habit," said Dr. Curtis, the director the Hygiene Center at the London School of Hygiene & Tropical Medicine. " We wanted to learn from private industry how to create new behaviors that happen automatically. "
The companies that Dr. Curtis turned to-Procter & Gamble, Colgate-Palmolive and Unilever-had invested hundreds of millions of dollars finding the subtle cues in consumers' lives that corporations could use to introduce new routines.
If you look hard enough, you'll find that many of the products we use every day-chewing gums, skin moisturizers, disinfecting wipes, air fresheners, water purifiers, health snacks, teeth whiteners, fabric softeners, vitamins are results of manufactured habits. A century ago, few people regularly brushed their teeth multiple times a day. Today, because of shrewd advertising and public health campaigns, many Americans habitually give their pearly whites a cavity- preventing scrub twice a day, often with Colgate, Crest or one of the other brands.
A few decades ago, many people didn't drink water outside of a meal. Then beverage companies started bottling the production of far-off springs, and now office workers unthinkingly sip bottled water all day long. Chewing gum, once bought primarily by adolescent boys, is now featured in commercials as a breath freshener and teeth cleanser for use after a meal. Skin moisturizers are advertised as part of morning beauty rituals, slipped in between hair brushing and putting on makeup.
"Our products succeed when they become part of daily or weekly patterns", said Carol Berning, a consumer psychologist who recently retired from Procter & Gamble, the company that sold $76 billion of Tide, Crest and other products last year. "Creating positive habit is a huge part of improving our consumers' lives, and it's essential to making new products commercially viable. "
Through experiments and observation, social scientists like Dr. Berning have learned that there is power in tying certain behaviors to habitual cues through ruthless advertising. As this new science of habit has emerged, controversies have erupted when the tactics have been used to sell questionable beauty creams or unhealthy foods.
According to Dr. Curtis, habits like hand washing with soap______.
A.should be further cultivated
B.should be changed gradually
C.are deeply rooted in history
D.arc basically private concern
第5题
"There are fundamental public health problems, like dirty hands instead of a soap habit, that remain killers only because we can't figure out how to change people's habit," said Dr. Curtis, the director the Hygiene Center at the London School of Hygiene & Tropical Medicine. " We wanted to learn from private industry how to create new behaviors that happen automatically. "
The companies that Dr. Curtis turned to-Procter & Gamble, Colgate-Palmolive and Unilever-had invested hundreds of millions of dollars finding the subtle cues in consumers' lives that corporations could use to introduce new routines.
If you look hard enough, you'll find that many of the products we use every day-chewing gums, skin moisturizers, disinfecting wipes, air fresheners, water purifiers, health snacks, teeth whiteners, fabric softeners, vitamins are results of manufactured habits. A century ago, few people regularly brushed their teeth multiple times a day. Today, because of shrewd advertising and public health campaigns, many Americans habitually give their pearly whites a cavity- preventing scrub twice a day, often with Colgate, Crest or one of the other brands.
A few decades ago, many people didn't drink water outside of a meal. Then beverage companies started bottling the production of far-off springs, and now office workers unthinkingly sip bottled water all day long. Chewing gum, once bought primarily by adolescent boys, is now featured in commercials as a breath freshener and teeth cleanser for use after a meal. Skin moisturizers are advertised as part of morning beauty rituals, slipped in between hair brushing and putting on makeup.
"Our products succeed when they become part of daily or weekly patterns", said Carol Berning, a consumer psychologist who recently retired from Procter & Gamble, the company that sold $76 billion of Tide, Crest and other products last year. "Creating positive habit is a huge part of improving our consumers' lives, and it's essential to making new products commercially viable. "
Through experiments and observation, social scientists like Dr. Berning have learned that there is power in tying certain behaviors to habitual cues through ruthless advertising. As this new science of habit has emerged, controversies have erupted when the tactics have been used to sell questionable beauty creams or unhealthy foods.
According to Dr. Curtis, habits like hand washing with soap______.
A.should be further cultivated
B.should be changed gradually
C.are deeply rooted in history
D.arc basically private concern
第6题
A.RATHER
B.MAKE
C.TO A.【T1】_______THAN FOR A SINGLE JOB
B.OTHERS STICK【T2】_______WORK
C.MANY YOUNG PEOPLE HAVE TO【T3】______ CAREER PLANS MOST WORTHWHILE CAREERS REQUIRE SOME KIND OF SPECIALIZED TRAININ
G.IDEALLY, THEREFORE, THE CHOICE OF AN OCCUPATION SHOULD BE MADE EVEN BEFORE THE CHOICE OF A CURRICULUM IN HIGH SCHOOL.ACTUALLY, HOWEVER, MOST PEOPLE MAKE SEVERAL JOB CHOICES DURING THEIR WORKING LIVES, PARTLY BECAUSE OF ECONOMIC AND INDUSTRIAL CHANGES AND PARTLY TO IMPROVE THEIR POSITIO
N.THE "ONE PERFECT JOB" DOES NOT EXIST.YOUNG PEOPLE SHOULD THEREFORE ENTER INTO A BROAD FLEXIBLE TRAINING PROGRAM THAT WILL FIT THEM FOR A FIELD OF WORK【T4】______. UNFORTUNATELY【T5】_______WITHOUT BENEFIT OF HELP FROM A COMPETENT VOCATIONALCOUNSELOR OR PSYCHOLOGIST.KNOWING LITTLE ABOUT THE OCCUPATIONAL WORLD, OR THEMSELVES FOR THAT MATTER, THEY CHOOSE THEIR LIFEWORK ON A HIT-OR-MIS.S BASIS.SOME DRIFT FROM JOB TO JO
B.【T6】_______IN WHICH THEY ARE UNHAPPY AND FOR WHICH THEY ARE NOT FITTE
D.
第7题
A.RATHER
B.MAKE
C.TO A.【T1】_______THAN FOR A SINGLE JOB
B.OTHERS STICK【T2】_______WORK
C.MANY YOUNG PEOPLE HAVE TO【T3】______ CAREER PLANS MOST WORTHWHILE CAREERS REQUIRE SOME KIND OF SPECIALIZED TRAININ
G.IDEALLY, THEREFORE, THE CHOICE OF AN OCCUPATION SHOULD BE MADE EVEN BEFORE THE CHOICE OF A CURRICULUM IN HIGH SCHOOL.ACTUALLY, HOWEVER, MOST PEOPLE MAKE SEVERAL JOB CHOICES DURING THEIR WORKING LIVES, PARTLY BECAUSE OF ECONOMIC AND INDUSTRIAL CHANGES AND PARTLY TO IMPROVE THEIR POSITIO
N.THE "ONE PERFECT JOB" DOES NOT EXIST.YOUNG PEOPLE SHOULD THEREFORE ENTER INTO A BROAD FLEXIBLE TRAINING PROGRAM THAT WILL FIT THEM FOR A FIELD OF WORK【T4】______. UNFORTUNATELY【T5】_______WITHOUT BENEFIT OF HELP FROM A COMPETENT VOCATIONALCOUNSELOR OR PSYCHOLOGIST.KNOWING LITTLE ABOUT THE OCCUPATIONAL WORLD, OR THEMSELVES FOR THAT MATTER, THEY CHOOSE THEIR LIFEWORK ON A HIT-OR-MIS.S BASIS.SOME DRIFT FROM JOB TO JO
B.【T6】_______IN WHICH THEY ARE UNHAPPY AND FOR WHICH THEY ARE NOT FITTE
D.
第8题
A.RATHER
B.MAKE
C.TO A.【T1】_______THAN FOR A SINGLE JOB
B.OTHERS STICK【T2】_______WORK
C.MANY YOUNG PEOPLE HAVE TO【T3】______ CAREER PLANS MOST WORTHWHILE CAREERS REQUIRE SOME KIND OF SPECIALIZED TRAININ
G.IDEALLY, THEREFORE, THE CHOICE OF AN OCCUPATION SHOULD BE MADE EVEN BEFORE THE CHOICE OF A CURRICULUM IN HIGH SCHOOL.ACTUALLY, HOWEVER, MOST PEOPLE MAKE SEVERAL JOB CHOICES DURING THEIR WORKING LIVES, PARTLY BECAUSE OF ECONOMIC AND INDUSTRIAL CHANGES AND PARTLY TO IMPROVE THEIR POSITIO
N.THE "ONE PERFECT JOB" DOES NOT EXIST.YOUNG PEOPLE SHOULD THEREFORE ENTER INTO A BROAD FLEXIBLE TRAINING PROGRAM THAT WILL FIT THEM FOR A FIELD OF WORK【T4】______. UNFORTUNATELY【T5】_______WITHOUT BENEFIT OF HELP FROM A COMPETENT VOCATIONALCOUNSELOR OR PSYCHOLOGIST.KNOWING LITTLE ABOUT THE OCCUPATIONAL WORLD, OR THEMSELVES FOR THAT MATTER, THEY CHOOSE THEIR LIFEWORK ON A HIT-OR-MIS.S BASIS.SOME DRIFT FROM JOB TO JO
B.【T6】_______IN WHICH THEY ARE UNHAPPY AND FOR WHICH THEY ARE NOT FITTE
D.
第9题
A.RATHER
B.MAKE
C.TO A.【T1】_______THAN FOR A SINGLE JOB
B.OTHERS STICK【T2】_______WORK
C.MANY YOUNG PEOPLE HAVE TO【T3】______ CAREER PLANS MOST WORTHWHILE CAREERS REQUIRE SOME KIND OF SPECIALIZED TRAININ
G.IDEALLY, THEREFORE, THE CHOICE OF AN OCCUPATION SHOULD BE MADE EVEN BEFORE THE CHOICE OF A CURRICULUM IN HIGH SCHOOL.ACTUALLY, HOWEVER, MOST PEOPLE MAKE SEVERAL JOB CHOICES DURING THEIR WORKING LIVES, PARTLY BECAUSE OF ECONOMIC AND INDUSTRIAL CHANGES AND PARTLY TO IMPROVE THEIR POSITIO
N.THE "ONE PERFECT JOB" DOES NOT EXIST.YOUNG PEOPLE SHOULD THEREFORE ENTER INTO A BROAD FLEXIBLE TRAINING PROGRAM THAT WILL FIT THEM FOR A FIELD OF WORK【T4】______. UNFORTUNATELY【T5】_______WITHOUT BENEFIT OF HELP FROM A COMPETENT VOCATIONALCOUNSELOR OR PSYCHOLOGIST.KNOWING LITTLE ABOUT THE OCCUPATIONAL WORLD, OR THEMSELVES FOR THAT MATTER, THEY CHOOSE THEIR LIFEWORK ON A HIT-OR-MIS.S BASIS.SOME DRIFT FROM JOB TO JO
B.【T6】_______IN WHICH THEY ARE UNHAPPY AND FOR WHICH THEY ARE NOT FITTE
D.
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