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The four speaker personality types we have discussed are: the sage, the wizard, the monarch and the jester.

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第1题

you've probably read the books.You've probably seen the movies.But have you heard the music?The latest Harry Potter news is that bands have been forming to play what is called "wizard rock" or sometimes just "wrock."

The new kind of music began when Joe DeGeorge and his brother Paul decided that the characters from Harry Potter would make a great band.Ron on guitar，Hermione on bass，Hagrid on drums and Harry singing up front would make for an excellent group.In one day，the brothers wrote，practised and performed six songs about life at Hogwarts.After the first performance，Paul decided that "we're Harry and the Potters."

Wizard rock is pretty much what it sounds like：rock 'n' roll inspired by and set in the world of Harry Potter.The DeGeorges started a trend.Today，there are dozens of wizard-rock bands：the Whomping Willows，the Remus Lupins and the Moaning Myrtles to name a few.Rockers dress like Hogwarts students and play at conventions and festivals.

People who like Harry Potter think wizard rock music is totally awesome.The songs can be funny，but the music is not a joke.It's serious.Just ask the DeGeorge brothers.They've played more than 500 shows in 49 states.They dress in Hogwarts house colors，and their hit songs are inspired by characters from the books："Save Ginny Weasley" and "Voldemort Can't Stop the Rock!" The themes of their music are the same as the themes of Rowling's books：love and friendship，upset and struggle.

Wizard rock is just one more spin-off in the Harry Potter craze.Two years after J.K.Rowling published her last book in the series，Potter popularity continues to grow.There are Potter conventions and Potter clubs that try to get kids and grown-ups to help fight hunger，for example.And the fact that they may do it while humming "Wizard Chess" or "Platform. 9" makes those meetings fun.

1、Which of the following is a band’s name?

A、Hermione

B、The Whomping Willows

C、Harry Potter

D、Save Ginny Weasley

2、Which of the following is wizard rock’s characteristic?

A、A funny and joking

B、joking and serious

C、funny and serious

D、serious and dull

3、Which of the following is NOT TRUE according to the passage?

A、The DeGeorge has been popular in the USA.

B、People think highly of wizard rock.

C、The wizard rock's themes are related to struggle.

D、Wizard rock is only popular among teenagers.

4、From the last paragraph，we can learn that().

A、Harry Potter has had great effect on American's music

B、Wizard rock has created another hit about Harry Potter

C、Harry Potter continues to be liked by its fans

D、J.K.Rowling will continue to write something about Harry Potter

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第2题

Perhaps only a small boy training to be a wizard at the Hogwarts School of magic could cast a spell so powerful as to create the biggest book launch ever. Wherever in the world the clock strikes midnight on June 20th, his followers will flock to get their paws on one of more than 10 million copies of "Harry Potter and the Order of the Phoenix". Bookshops will open in the middle of the night and delivery firms are drafting in extra staff and bigger trucks. Related toys, games, DVDs and other merchandise will be everywhere. There will be no escaping Pottermania.

Yet Mr. Potter's world is a curious one, in which things are often not what they appear. While an excitable media (hereby including The Economist, happy to support such a fine example of globalisation) is helping to hype the launch of J.K. Rowling's fifth novel, about the most adventurous thing that the publishers (Scholastic in America and Britain's Bloomsbury in English elsewhere) have organised is a reading by Ms. Rowling in London's Royal Albert Hall, to be broadcast as a live webcast. Hollywood, which owns everything else to do with Harry Potter, says it is doing even less. Incredible as it may seem, the guardians of the brand say that, to protect the Potter franchise, they are trying to maintain a low profile. Well, relatively low.

Ms. Rowling signed a contract in 1998 with Warner Brothers, part of AOL Time Warner, giving the studio exclusive film, licensing and merchandising rights in return for what now appears to have been a steal: some $500,000. Warner licenses other firms to produce goods using Harry Potter characters or images, from which Ms. Rowling gets a big enough cut that she is now wealthier than the queen—if you believe Britain's Sunday Times rich list. The process is self-generating: each book sets the stage for a film, which boosts book sales, which lifts sales of Potter products.

Globally, the first four Harry Potter books have sold some 200 million copies in 55 languages; the two movies have grossed over $1.8 billion at the box office.

This is a stunning success by any measure, especially as Ms. Rowling has long demanded that Harry Potter should not be over-commercialised. In line with her wishes, Warner says it is being extraordinarily careful, at least by Hollywood standards, about what it licenses and to whom. It imposed tough conditions on Coca-Cola, insisting that no Harry Potter images should appear on cans, and is now in the process of making its licensing programme even more restrictive. Coke may soon be considered too mass market to carry the brand at all.

The deal with Warner ties much of the merchandising to the films alone. There are no officially sanctioned products relating to "Order of the Phoenix'; nor yet for "Harry Potter and the Prisoner of Azkaban', the film of the third book, which is due out in June 2004. Warner agrees that Ms. Rowling's creation is a different sort of commercial property, one with long-term potential that could be damaged by a typical Hollywood marketing blitz, says Diane Nelson, the studio's global brand manager for Harry Potter. It is vital, she adds, that with more to come, readers of the books are not alienated. "The evidence from our market research is that enthusiasm for the property by fans is not waning".

When the author says "there will be no escaping Pottermania", he implies that ______.

A．Harry Potter's appeal for the readers is simply irresistible

B．it is somewhat irrational to be so crazy about the magic boy

C．craze about Harry Potter will not be over in the near future

D．Hogwarts school of magic will be the biggest attraction world over

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第3题

Perhaps only a small boy training to be a wizard at the Hogwarts school of magic could cast a spell so powerful as to create the biggest book launch ever. Wherever in the world the clock strikes midnight on June 20th, his followers will flock to get their paws on one of more than 10 million copies of "Harry Potter and the Order of the Phoenix". Bookshops will open in the middle of the night and delivery firms are drafting in extra staff and bigger trucks. Related toys, games, DVDs and other merchandise will be everywhere. There will be no escaping Pottermania.

Globally, the first four Harry Potter books have sold some 200 million copies in 55 languages; the two movies have grossed over $1.8 billion at the box office.

This is a stunning success by any measure, especially as Ms. Rowling has long demanded that Harry Potter should mot be over-commercialised. In line with her wishes, Warner says it is being extraordinarily careful, at least by Hollywood standards, about what it licenses and to whom. It imposed tough conditions on Coca-Cola, insisting that no Harry Potter images should appear on cans, and is now in the, process of making its licensing programme even more restrictive. Coke may soon be considered too mass market to carry the brand at all.

The deal with Warner ties much of the merchandising to the films alone. There are no officially sanctioned products relating to "Order of the Phoenix"; nor yet for "Harry Potter and the Prisoner of Azkaban", the film of the third book, which is due out in June 2004. Warner agrees that Ms. Rowling's creation is a different sort of commercial property, one with long-term potential that could be damaged by a typical Hollywood marketing blitz, says Diane Nelson, the studio's global brand manager for Harry Potter. It is vital, she adds, that with more to come, readers of the books are not alienated. "The evidence from our market research is that enthusiasm for the property by fans is not waning."

When the author says "there will be no escaping Pottermania", he implies that______.

A．Harry Potter's appeal for the readers is simply irresistible

B．it is somewhat irrational to be so crazy about the magic boy

C．craze about Harry Potter will not be over in the near future

D．Hogwarts school of magic will be the biggest attraction world over

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第4题

YouarecreatingtheSAL_INFOdatablockontheEMP_QUERYform.TheSALARYfieldshouldonlybepopulatedifthelogged-onuserisamanager.Sincethisquerycouldpotentiallyreturnalargeamountofrecords,youhavecreatedastoredprocedurewhichusesarefcursoronwhichtobasethedatablock.Howwouldyoucreatethedatablock?（）

A.ClicktheDataBlocksnodeintheObjectNavigatorandclickthecreatebutton.Choosetobuildthedatablockmanually.EntertheprocedurenameintheQueryDataSourceColumnspropertyandtheprocedurecodeintheQueryDataSourceArgumentsproperty.

B.ChooseTools->DataBlockWizard,selectTableasthedatasourcetype,andbasethedatablockonthecolumnsincludedintheprocedure.

C.SelecttheDataBlocksnodeintheObjectNavigatorandclicktheCreatebutton.Choosetobuildthedatablockmanually,altertheQueryDataSourceTypepropertyto‘Refcursor‘,andenterthenameoftheprocedureintheQueryDataSourceNameproperty.

D.SelecttheDataBlocksnodeintheObjectNavigatorandclicktheCreatebutton.AltertheQueryDataSourceName,QueryDataSourceColumns,andQueryDataSourceArgumentspropertiestocreateastoredprocedurethatusesarefcursor.

E.LaunchtheDataBlockWizard,selectStoredProceduresasthedatasourcetype,andbasetheblockontheprocedure.

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第5题

Perhaps only a small boy trained to be a wizard at the Hogwarts School of Magic could cast a spell so powerful as to create the biggest book launch ever. Wherever in the World the clock strikes midnight on June 20th, his followers will flock to get their paws on one of more than 10m copies of "Harry Potter and the Order of the Phoenix". Bookshops will open in the middle of the night and delivery firms are drafting in extra staff and bigger trucks. Related toys, games, DVDs and other merchandise will be everywhere. There will be no escaping Potter mania.

Hollywood, which owns everything else to do with Harry Potter, says it is doing even less. Incredible as it may seem, the guardians of the brand say that, to protect the Potter franchise, they are trying to maintain a low profile. Well, relatively low.

Globally, the first four Harry Potter books have sold some 200m copies in 55 languages; the two movies have grossed over $1.8 billion at the box office.

This is a stunning success by any measure, especially as Ms Rowling has long demanded that Harry Potter should not be over-commercialized. In line with her wishes, Warner says it is being extraordinarily careful, at least by Hollywood standards, about what it licenses and to whom. It imposed tough conditions on Coca-Cola,. insisting that no Harry Potter images should appear on cans, and is now in the process of making its licensing programmed even more restrictive. Coke may soon be considered too mass market to carry the brand at all.

When the author says "there will be no escaping Potter mania", he implies that _____.

A．Harry Potter's appeal for the readers is simply irresistible.

B．it is somewhat irrational to be so crazy about the magic boy.

C．craze about Harry Potter will not be over in the near future.

D．Hogwarts school of magic will be the biggest attraction world over.

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